Humana

At RR Donnelley Agency, I was tasked with creating a new microsite and informational collateral for Humana’s Group Medicare Advantage program for retirees. The goal being to gain new members and to inform current planholders.

The site is a hub for a series of materials that inform member and potential members on the latest trends, practices and insights about the program.

This is a multi-channel campaign including a website, a series of dozens of uniquely designed articles and digital banner ads, videos and social media posts.